A musical based on the life of legendary Echo Park evangelist Aimee Semple McPherson not only bombed on Broadway but inflicted substantial financial damage on her church, which invested in the production. Unnamed church officials told the L.A. Times that the Foursquare Foundation, which is affiliated with the Foursquare Church, suffered a $2 million loss when “Scandalous: The Life and Trials of Aimee Semple McPherson,” closed in December only a few weeks after it opened on Broadway. Foundation executive director Greg Campbell left the organization soon after Scandalous, written by Kathie Lee Gifford, ended its brief run.
The church replaced most of the members of the foundation board following in the wake of the show’s financial loss.
In addition to investing in Broadway musicals, the Foursquare Foundation under Campbell also built a 75-unit, senior-retirement apartment complex in Echo Park across the street from Angelus Temple where Sister Aimee preached. The foundation also began the process of developing a hilltop property on the border of Lincoln Heights and Montecito Heights.