Most flower shops feature interiors bursting with colorful blooms. Not Spruce, Silver Lake’s newest floral shop, where a nearly all-white interior greets visitors. Spruce, the offshoot of a New York City florist and designer Gaige Clark, opened this month in the former Silverlake Flowers shop at the corner of Sunset Boulevard and Fountain Avenue.
Clark, whose arraignments have been displayed on television shows and written up numerous magazines, explains why her new Silver Lake flower shop took such minimalist approach:
“Architecturally, and in terms of space, I felt I could build a flower store unlike one anyone had ever seen in the world. I held with the intention of deconstructing everything the public knows about flowers and starting from the ground up with a blank palette. The result is an entirely white store from the floor to ceiling. Elements of metal add an industrial feel that suggests turn of the century industry and unlimited potential.”
The custom floral arrangements in the new Los Angeles shop combine locally grown flowers and plants with recycled wood crates and glassware.